FitnessGenes interprets your DNA to help you build muscle, lose fat, and lead a healthier and longer life From the Consumer Perspective, FitnessGenes eliminates the guesswork and high failure rate of generic diet and exercise plans by analysing your DNA and combining it with your lifestyle data to discover your body’s predispositions towards fitness, speed, endurance, and recovery. Our team of PhD geneticists, medical doctors, exercise scientists and nutritionists then make DNA specific recommendations for personalized diet and exercise plans geared towards building muscle and/or losing fat.
Consumers have the choice of several personalized services: DNA Analysis only (for the 40+ genes that help determine your metabolic characteristics), or upgraded, completely genetically tailored 30-day Starter Plans, 60 Day Fat Loss Plans, or 90 Day Muscle Building Plans.
FitnessGenes has been featured in and interviewed for a huge array of leading media sources in the USA and the UK, including The Doctors TV, The Daily Mail, The New York Times, Forbes, Inc, Men’s Health, Men’s Fitness, Muscle & Fitness, Shape, Self, Women’s Fitness, Livestrong, People, USA Today, Well + Good and many more.
From the Research and Academic Perspectives, FitnessGenes is rapidly becoming the authority on Fitness and Nutrition DNA interpretation and will own the worlds most advanced model of large data analysis, correlation and application of a knowledge base to a population wanting to get fit and lose weight.
Our ground breaking genetic research has been rewarded with a large grant from Innovate, the UK government’s technology strategy board who award funding to British firms with leading edge engineering and science.
FitnessGenes also has several major academic collaborations with UK universities including Loughborough for the role of genetics and obesity and Birmingham for computational biology.
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